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Taste What Pork Can Do™ campaign is built for the modern consumer
Taste What Pork Can Do is the new industry wide campaign from the National Pork Board that primarily uses digital media to connect with younger consumers. The campaign has been active for about a month, and the Iowa Ag Radio Network got an update on the campaign from Jose de Jesus of the National Pork Board at this week’s World Pork Expo. Jose de Jesus is the assistant vice president of consumer marketing at NPB and says that Taste What Pork Can Do is vastly different from traditional...
China will remain top priority under new Administration
Curious minds wonder: What do the next four years hold for American agriculture? A former USDA Under Secretary offers some insight, particularly when it comes to international trade.Randy Russell, president of the Russell Group, says, "The Trump Administration focused...
Iowa cricket farmer expands business, adapts to change (Part Two)
Shelby Smith, of Gym-N-Eat Crickets, relies heavily on farmers' markets and other in-person events to market her insect-based protein selections. The coronavirus pandemic, however, shifted how she markets these products.In 2019, Smith purchased building space for...
AFBF: H2A rule gives farmers and laborers stability
The topic of immigration and its effects on the ag labor scene is always top of mind. In one way or another, it tends to bring with it a level of uncertainty in many operations. While much of the focus has been on immigration reforms and guest worker programs, there...
FSA Fordyce reminds producers that CFAP 2.0 deadline is approaching
The COVID-19 pandemic has opened up a lot of programs for people of all walks of life to get the help they need to get by. For farmers, it the Coronavirus Food Assistance Program (CFAP). Currently, the second iteration of the program (CFAP 2.0) is open for enrollment,...
Soy-based PoreShield? approved for use on Iowa bridge decks
PoreShield?, the new concrete durability enhancer technology can now be used on concrete bridge decks in Iowa. The Iowa Department of Transportation (Iowa DOT) recently approved SoySeal Ultra, which is powered by PoreShield technology, to protect concrete bridge decks...
Iowa cricket farmer expands business, adapts to change (Part One)
A central Iowa businesswoman reports a growing interest for her insect-based protein selections, despite challenges related to a global health pandemic.Shelby Smith founded Gym-N-Eat Crickets in 2018. Smith began raising crickets in the breakroom of her father's shop,...
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Closing Market Podcast 1-28-2022
Farmers with visitors can manage risk with free online course
Bringing visitors onto the farm can be a great way to educate others about farm life, and it?s a critical part of the agritourism and agritainment industries.However, there are important risk management considerations for those involved with on-farm visitors. In order...
ISA recognizes outstanding achievement on behalf of soy industry
A must-attend summer event, a dedicated farm and food broadcaster, and a first-generation farmer were among those touted for outstanding achievement benefiting the soy industry. The recognition was given in eight categories by the Iowa Soybean Association (ISA) during...
John Deere enhances MY22 9 Series Tractors
AUDIO REPORT: Ryan Jardon, John DeereJohn Deere has announced new updates to its model year 2022 9 Series Tractors.Ryan Jardon, product marketing manager for John Deere, says the 9 Series Tractors have been enhanced to help today's farmers start earlier and run later...
PIC launches GrowQuest to assist wean-to-finish customers
PORK CONGRESS AUDIO: Isaiah Spath, PICThe team at Pig Improvement Company (PIC) met with producers at the 2022 Iowa Pork Congress about their newest wean-to-finish digital tool.GrowQuest is a free tool that provides recommendations for operations on the five...
