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Tracking consumer demand, preferences, and habits with the Meat Demand Monitor

Tracking consumer demand, preferences, and habits with the Meat Demand Monitor

The Meat Demand Monitor (MDM) is a monthly research project that tracks U.S. consumer demand, preferences, attitudes, and purchasing behavior related to meat and protein products. It is led by researchers at Kansas State University and is funded in part by the Beef Checkoff and Pork Checkoff programs. Glynn Tonsor is a professor in the department of agriculture economics at Kansas State University, and he tells the Iowa Agribusiness Radio Network what goes into the MDM each month. Tonsor says...

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Tracking consumer demand, preferences, and habits with the Meat Demand Monitor

Legislation would expand access to meat and poultry

Senators Chuck Grassley (R-IA), a member of the Senate Ag Committee, joined Mike Rounds (R-SD) in reintroducing the “New Markets for State-Inspected Meat and Poultry Act.” The bipartisan legislation would allow meat and poultry products inspected by state Meat and...

President Trump discusses solutions for potential labor shortage

President Trump discusses solutions for potential labor shortage

As deportations continue to increase, many farm laborers are worried about whether or not they will be able to work in the U.S., and their employers are worried about having enough labor to get through the crop year. That issue now appears to be on the President’s...

Expanding U.S. ag exports to South Asia

Expanding U.S. ag exports to South Asia

Intensified by tariffs, volatility in the grain marketplace has put pressure on the industry to adapt. In response, stakeholders are working to strengthen their foothold in existing markets while pursuing new buyers abroad. These efforts aim to ensure continued demand...

Integrating livestock into row crop management practices

Integrating livestock into row crop management practices

Diversified agriculture provides many opportunities for improvements to efficiency and sustainability. But with so many factors to consider, it can be difficult to take everything into account when making management decisions. Austin Knight, technical advisor of...

Tips to reduce stress during planting season

Tips to reduce stress during planting season

Planting season is one of the busiest times of the year for farmers. Growers are building a plan for the growing season and then implementing that plan with many hours spent getting inputs and seed into the soil. With all the hard work of planting season putting a...

South American Weather and Crop Update (4-15-25)

South American Weather and Crop Update (4-15-25)

The skies are still rainy down in Brazil, and dry conditions are persisting in Argentina. Allendale commodity broker Greg McBride gave an update on the latest conditions in South America. McBride said harvest in Brazil has continued to move along nicely. The dry...

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Iowa producers urged to stay engaged

Iowa producers urged to stay engaged

The pork industry is facing a complex web of challenges — from animal disease and global trade pressures to regulatory scrutiny and shifting consumer expectations. At times, it can feel like there are too many irons in the fire and not enough hands to manage them....