Drought pressure tops growing season?s challenges, survey shows

by | Jul 19, 2023 | 5 Ag Stories, News

In a recent survey conducted by Brevant seeds, 73% of the 284 U.S. ag retail respondents ranked drought toughness as the number one crop challenge this season. With drought plaguing many areas, retailers are on high alert to help their farmer customers overcome anticipated weed and disease obstacles.

Ashley Bergthold, area business development manager for the Brevant seeds brand, says protecting yield potential is a priority for the current crop stage.

According to the survey, retailers are excited about trying new products, attending field days, and using new technology this season. However, 80 percent of respondents are most looking forward to helping customers achieve their yield goals despite tough growing conditions. The first step to propelling crops to harvest starts with seed decisions.
Tyler Schultes, business unit leader at Landus, recommends selecting products with locally proven agronomic and yield performance.

Another priority is herbicide strategies. In the survey, retailers noted that managing diseases and weeds is among the top three most influential topics they discuss with customers during the growing season.

Finally, tar spot is a growing concern as it spreads across the Corn Belt. More than one-quarter of retailers report tar spot is the most prevalent agronomy issue of the year. Fungicide applications can help farmers manage tar spot to protect yield potential.

For more information about managing weeds, diseases and seed choices, visit www.brevant.com.