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NPB strengthening connection between consumers and pork
The National Pork Board’s strategic brand campaign is all about taste and flavor. Patrick Fleming, vice president of demand development, says the new tagline, “Taste What Pork Can Do™,” aims to strengthen consumers' connection with pork by highlighting its flavor and versatility. The research-backed campaign reaches the newest generation of shoppers and pays tribute to past generations who have long enjoyed pork, bringing a fresh twist to a familiar favorite. This campaign is about pork...
USDA announces new features for Market News App
The Department of Agriculture Wednesday announced additional commodities and features are available on the free USDA Market News App. The App provides producers and others along the supply chain with instant access to market information about conventional and organic...
Fuel costs proving to be huge Ag stressor
On one hand, farmers can look at the grain markets and see prices that are still pretty good after years of barely making it through. On the other hand, that has been rapidly offset by the increase in input costs and energy supplies in the past year. Any enjoyment of...
Soy leaders travel to Cambodia for product promotion
Diversification is key when it comes to business and trade opportunities. The more options you have, the stronger your business can be. When it comes to trade, that means promoting our products and helping others develop the means to produce them in not-so-hospitable...
Iowa?s Region 2 crop update
The weather in Iowa is notorious for hardly ever being on the farmers side when it comes to all things planting and harvesting. While a few counties are facing drought, most of the state seems to be in good shape for crop development.As some of the state is dealing...
Crop insurance is essential to the survival of family farms
As the 2023 Farm Bill gets rolling in discussion sessions, a lot of attention will be paid to the crop insurance portion of the legislation. Crop Insurance has long been a cornerstone in the Farm Bill and is also one of its biggest targets. Many non-farmers believe...
U.S. beef exports thriving in Taiwan
While U.S. beef exports to Taiwan set a new value record last year at $668 million, volume declined slightly from the previous year. But the market has set a blistering pace in 2022, with beef exports through April up 45% from a year ago in volume- nearly 26,000...
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Checkoff research identifies $400 million in soybean value
A new partnership, the first of its kind in more than 40 years, aims to increase soybean flower and pod retention. Suzanne Shirbroun, president of the North Central Soybean Research Program and an Iowa farmer, said the research is an investment in the future of...
IAWA recognizes 10 years of Iowa NRS
The Iowa Nutrient Reduction Strategy, a science and technology-based framework to assess and reduce nutrients to Iowa waters and the Gulf of Mexico, will be turning 10 this year. The Iowa Agriculture Water Alliance (IAWA) is celebrating this defining decade by...
Biologically treating manure pays off in the long run
Biological manipulation of manure can make a waste byproduct of agriculture more manageable and safe says Dr. Jim Ladlie of ProfitProAg.Dr. Ladlie says that money spent treating manure can benefit the producer agronomically many times over.Ladlie says ProfitProAg can...
Farmers for Free Trade outlines 2023 priorities
As we move through the second month of 2023, many Ag groups have their priorities already thought out, however as new information comes in and events unfold, they sometimes have to regroup and tweak their strategies and priorities a little bit. That is especially true...
States considering grocery tax relief
Lawmakers in several states are considering tax relief for consumers at the grocery store. Progressive Grocer reports many states that charge a grocery tax are working to extend, end or change the charges as a form of inflation relief. Mississippi, home to the highest...
