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The proof of pork demand is in consumer data

The proof of pork demand is in consumer data

The National Pork Board has a comprehensive business intelligence team analyzing data throughout the supply chain, including consumer preference, volume, value, and purchase trends. Kiersten Hafer, NPB  vice president of business intelligence and innovation, said they bring together all the information that matters most for growth in the industry. The extensive data collected by Hafer and her team played a critical role in shaping the “Taste What Pork Can Do®” consumer brand campaign. Those...

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National crop ratings dip, Iowa fares better than most

National crop ratings dip, Iowa fares better than most

Iowa’s corn and soybean crops have had their fair share of bumps this season, from disease pressure to stretches of unfavorable weather. Even so, fields across much of the state are holding up better than expected, and in many cases better than average. That...

CLAAS FARMPOINT expands footprint in Iowa

CLAAS FARMPOINT expands footprint in Iowa

CLASS FARMPOINT is increasing its commitment to Iowa agriculture with a new service center in Fort Dodge, Iowa, the company’s second permanent location in the state. The expansion brings equipment, support and services even closer to area farmers, ensuring farmers’...

July was strong for pork exports, weak for beef

July was strong for pork exports, weak for beef

July exports of U.S. pork were slightly below last year but accounted for a larger share of production, according to data released by USDA and compiled by the U.S. Meat Export Federation (USMEF). Market access obstacles continued to weigh heavily on exports of U.S....

Ethanol industry looks to ramp up push for year-round E15

Ethanol industry looks to ramp up push for year-round E15

The California general assembly’s approval of E15 sales in the state has given the ethanol industry the latest opportunity to seek new avenues for Congress to legislate year-round E15 sales nationally. Governor Gavin Newsom still needs to sign off on the state’s bill,...

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July was strong for pork exports, weak for beef

Strong potential for U.S. beef and pork in UK

U.S. Meat Export Federation (USMEF) Chair-Elect Jay Theiler, executive vice president of corporate affairs for Boise-based Agri Beef Co., recently traveled to the United Kingdom on a trade mission with Idaho Governor Brad Little. Theiler said the group met with...