Yesterday, we talked about the importance of promoting pork domestically, and around the globe.
So how is that goal accomplished?
Dr. David Newman is back with us to talk about how they target their consumers and educate them on pork’s benefits and how it can fit into their lives. Consumers are busy and want to have something that is flavorful, easy to use, and fits into the cuisines of their choice.
Another way of showcasing pork is to not only show it off as a “Center of plate” type food but also as an ingredient in many other dishes. This includes many side dishes, ethnic dishes, and more.
We will continue this conversation with Dr. Newman. For more on the National Pork Board and the Pork Checkoff, visit Pork.org.
