Simple Feeders is one of the seven segments of the National Pork Board’s Consumer Connect in-depth research identified as a priority segment for growth potential. Kristen Hicks-Roof, director of human nutrition with the National Pork Board, said convenience is a priority among consumers.
Hicks-Roof said pork checks all the boxes for busy parents.
Hicks-Roof also talked about how she uses pork in her own home.
Visit porkcheckoff.org to learn more about NPB Consumer Connect and take the quiz to identify which segment in which you resonate.
